Sitemap - 2021 - MarketCurve

3 levels of writing headlines, 5 tips to write copy that sells and more.

Sales lesson from Freud, positioning your product, and much more.

Ultimate copywriting framework, Choosing a niche for your business and more...

Landing page lesson from Charlie Munger, Rene Descartes and much more.

Making Feynman Proud, On being a vendor and more...

Market Curve: Landing page Guide, Product Positioning and more.

Market Curve: Cold Emails, The 1-sentence Persuasion & More.

A step by step guide to start, grow and sell your business.

10 scientific ways to optimize and structure your pricing page

How to convince your prospect to buy from you. Using 27 words.

5 steps to create a perception of your product that your customers will love

How to use incentives to change customer behaviour.

How to make your prospect want you: Understanding the fundamental attribution bias

26 science-backed tips to write headlines that convert.

How to make your customers buy from you: The Loss Aversion Bias.

How to help your customer make a choice on your landing page.

Landing page tip: How to use the anchoring effect to increase conversions

Reducing cognitive friction: The Processing Efficacy principle.

Contrast in Context: The Von Restorff Effect

Ogilvy's famous Mindspace framework: Part II

Ogilvy's famous Mindspace framework: Part I

Fired to Hired...

Factors affecting desire in your customer's mind

The consumer problem recognition process.

The customer is the hero in your journey: Part II

Your customer is the hero in your story: Part I

Social Proof: Why does it matter so much?

Here’s what goes on in your customer’s mind while buying your product...